Equity
The best artisan manufacturers under one roof
We're deeply convinced that artisan manufacturing still has relevance. That’s why we’re investing our own capital in its long-term development, in businesses that are rooted in tradition yet looking to the future — and, above all, in products that are crafted by hand.
An integrated approach to intelligent investment
House of Manus Equity takes a long-term approach to investing in European artisan manufacturers. With our deep cultural understanding, we can guide them towards a brighter future via a brand-focused business strategy, offering them a range of benefits:
Our target metric
We're here to stay
House of Manus Equity is committed to investing over the long term. With our integrated development strategy, we help traditional artisan businesses to better exploit their brands’ potential and to enjoy market success. We can demonstrate that crafts do, in fact, still have a place in tomorrow’s world, and can even help drive future trends. That’s why we’re convinced our investment in them is not just financially worthwhile but culturally beneficial too.
At House of Manus Equity, artisan manufacturers and outstanding craft businesses are in good hands. House of Manus Equity brings together a range of firms producing exquisite objects for a discerning lifestyle, supporting their long-term development via capital investment, far-sighted guidance and access to our global ecosystem.
What we’re looking for
House of Manus Equity brings together the finest artisan manufacturers in the “home and living” sector under one roof – companies with a rich heritage and potential for a future that values good craftsmanship just as much as digital progress.
«Pride in one’s work lies at the heart of craftmanship as the reward for skill and commitment.»
Richard SennettHow we invest
Unlike conventional buyout investors, House of Manus Equity takes a long-term approach. We work holistically, focusing on the sustainable value creation of our partner companies. That’s why we apply fundamentally different evaluation criteria.
Unlike conventional buyout investors, House of Manus isn’t just interested in short-term returns — we don’t just focus on operational improvements but aim to transform and develop brands and their sales processes in all their aspects via an integrated approach.
We invest in established SMEs from the home and living sector that offer untapped growth potential — and the potential to become globally relevant brands of interest to a discerning, luxury-focused clientele.
House of Manus Equity considers individual crafts and craft businesses in the round, taking into account any critical dependencies in their respective supply chains. One of the biggest challenges for artisan manufacturers today is procuring raw materials and intermediate goods that meet their high standards of quality. In addition, many suppliers are themselves highly artisanal. In our origination process, we take these complex connections into account. Therefore firms supplying high-quality products to artisan brands are themselves of interest to House of Manus Equity.